About the Founder
Meet skincare chef and founder Joanne Tilocca, who hails from a long line of farmers, an extensive international career as a Makeup Artist and a true vision and passion for mindful skincare.
“Growing up in a small country town is undoubtedly the reason for my innate desire to pursue a natural, clean lifestyle. For as long as I can remember, my mum has always shared with me natural beauty recipes using hand picked ingredients straight from our garden. So it is little wonder that formulating my own recipes from a young age had become so instinctive. My passion for bringing skincare back to the way nature intended is really just a natural progression for me.”
Bringing awareness to what we are using, using beauty sustainably, eliminating toxic ingredients and excess amounts of products in our cupboards. Making the switch to a clean beauty routine - Not only using minimal products that our skin actually needs but also using toxic free beauty. Cutting it right back. Our skin absorbs 60% of any topical product we use and more than 10,000 ingredients are allowed for use in our personal care items. Many of these ingredients are hazardous to our health It’s amazing that the average woman wears nearly 515 chemicals a day.
70% of cosmetic waste comes from packaging, we have made a conscious decision to not use outer packaging, our shipping also involves minimal and recyclable packaging.